The film is about "African Time" a phrase used to describe the relaxed attitude that many Africans exhibit towards time. It seems to have become a part of African culture in that most African events tend to begin a few hours after the specified start time. In addition to Nollywood's Juliet Ibrahim and Steph Nora Okere, 'African time' also features Hollywood acts Syr Law and Tasia Grant [from Tyler Perry's 'Diary of a Mad Black Woman' and 'Meet The Browns' respectively]. More behind the scenes pictures below.
African Time is totally frustrating to those Africans that like to be punctual. Ironically, many Africans that are late to various social events are seldom late to work and to other engagements of interest. This movie questions whether "African Time" is really a culture or a choice and humorously explores the issue of late coming among Africans and unveils some possible solutions for the infamous African Time.
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